Service 04 · Branding

Branding agency in Egypt for strategy, identity and guidelines.

A logo is not a brand. A brand is the feeling people remember. We find your story, shape the mark, and set the colours, the type and the voice into one system that works everywhere: on a screen, on a sign, on a stand and in your customers' hands.

A brand system applied to a phone, cards, bags, signage and social posts
One system, every touchpoint
A logo mark drawn on its construction grid
The mark, on its grid
A tone of voice card set between formal and friendly, quiet and bold
A voice to match

Brands we shaped

Tap a logo to see the case study.

Brands people remember

Brand identity design that starts with strategy, not with a logo.

Most rebrands start in a design tool. Ours start with three questions: who you are, who it is for and what you promise. The answers shape everything that follows, from the name of a product line to the colour of the counter at your next exhibition.

Then we design the system: a mark that works at the size of an app icon and on a ten metre stand, colours and type that stay consistent, and a tone of voice your team can write in. Every identity is tested where it will live: on your website, on social media and on stands, print and giveaways.

  • Strategy and positioning before any design
  • Logo systems that work from a favicon to a fascia
  • Guidelines your team and suppliers can follow
  • Arabic and English versions that feel like one brand

What we do

Branding services

From a first logo to a full rebrand.

  • 01

    Brand strategy and positioning

    ResearchPositioningAudience

    Research into your market, customers and competitors, then a clear position: what you stand for, who you serve and why you are the better choice.

  • 02

    Messaging and tone of voice

    MessagingTaglinesTone of voice

    Your story in one line, the key messages for each audience, and a voice your whole team can write in, in Arabic and English.

  • 03

    Logo design

    LogoLogo systemMonogram

    A distinctive mark built on a proper grid, with versions for every size and background, from an app icon to a building sign.

  • 04

    Visual identity

    ColourTypographyImagery

    Colour palette, typography, imagery, icons and layout rules that make everything you publish look like it comes from the same brand.

  • 05

    Brand guidelines

    GuidelinesToolkitTemplates

    A clear brand book with ready-to-use files that keeps your brand consistent across your team, printers, agencies and suppliers.

  • 06

    Brand applications

    StationerySocialSignage

    Stationery, social templates, presentations, signage, packaging and exhibition graphics, designed and ready to produce.

  • 07

    Rebranding and refresh

    RebrandRefreshRollout

    When the business has outgrown the brand, we keep the recognition you have earned, modernise the rest and plan a smooth rollout.

Deliverables

What you receive

Clear files and clear rules, so the brand stays consistent long after the project ends.

The thinking

Brand strategy

A short, clear strategy your team can actually use, not a deck that sits in a drawer.

  • Positioning and promise
  • Audience and key messages
  • Tone of voice with examples
The files

Identity kit

Everything you need to use the brand from day one, on screen and in print.

  • Logo files for every use
  • Colour codes and fonts
  • Social and document templates
The rules

Brand guidelines

A brand book that keeps every designer, printer and supplier on the same page.

  • Logo use and clear space
  • Typography and colour rules
  • Examples on real applications

Is your brand holding you back?

Send us your logo and website on WhatsApp. We will tell you honestly whether you need a refresh, a full rebrand or neither.

How we work

From research to rollout

  1. 01

    Discover

    Workshops and research into your business, customers and competitors, to find what makes you different.

  2. 02

    Define

    Positioning, promise, key messages and tone of voice, agreed with you before any design starts.

  3. 03

    Design

    The mark, colours, type and imagery, shown on real applications so you can judge them in context.

  4. 04

    Deliver

    Guidelines, final files and templates, plus help rolling the brand out across web, social and print.

Pricing

What does branding cost in Egypt?

A logo refresh and a full brand built from scratch are different jobs. These are the factors that set the price, and our quote lists every deliverable.

  • 01

    Scope

    A logo on its own, a full visual identity, or strategy, identity and guidelines together.

  • 02

    Research and strategy

    How deep we go into your market, customers and competitors before we design.

  • 03

    Naming

    Naming a company, product or range adds research, checks and shortlists.

  • 04

    Applications

    How many items we design: stationery, social templates, signage, packaging, uniforms, stand graphics.

  • 05

    Languages

    An Arabic and English identity needs both scripts designed to work together.

Why Hexvate

Brands built to be used

A colour palette for a brand identity, in bands of teal, white, gold, orange, red, blue and navy
  • 01

    Strategy before style

    We agree what the brand must say before we decide how it looks, so every design choice has a reason.

  • 02

    Tested on real touchpoints

    We also build websites, run social media and produce stands, so we design identities that work in all of them.

  • 03

    Arabic and English, together

    Both scripts designed as one system, not an Arabic version added at the end.

  • 04

    One team for the rollout

    The same team can launch the brand on your website, feeds, print and next exhibition.

Questions

Branding questions

What clients ask before they trust us with their brand.

How much does branding cost in Egypt?

It depends on the scope: a logo alone, a full visual identity, or strategy, identity and guidelines together. Naming, the number of applications and Arabic and English versions also affect the price. Tell us what you need and we send a quote that lists every deliverable.

What is included in a branding package?

A full package usually includes brand strategy and positioning, messaging and tone of voice, the logo and its versions, colours and typography, imagery style, brand guidelines and templates for the places you use most, like social media and documents.

What is the difference between branding and a logo?

The logo is one part of the brand. Branding is the whole system people recognise you by: your promise, your voice, your colours and type, and how all of them come together everywhere customers meet you.

How long does a branding project take?

A logo and visual identity usually takes a few weeks. A full brand with strategy, naming and guidelines takes longer. You get a timeline with clear review points before we start.

What are brand guidelines, and why do we need them?

Guidelines are the rules for using your brand: logo use, colours, fonts, imagery and tone of voice, with examples. They keep everything consistent when different people, agencies and printers work on your brand.

Should we rebrand or just refresh?

Refresh when people already know and trust your brand but it looks dated. Rebrand when your business, audience or promise has changed so much that the current brand no longer fits. We will tell you honestly which one you need.

Start a project

Let's make your brand unforgettable

Tell us about your business and your brand in four quick steps, or message us directly.

Your stand design is in the form below. Add your details and send it.

Start a project

Tell us about your brand

Four quick steps. We reply with ideas and a quote.

Step 1 of 4

What can we help you with?

Pick all that apply.

What's your budget?

A ballpark is fine. It just helps us scope realistically.

Timeline & details

When do you want to start?

How can we reach you?

Thank you!

We will be in touch shortly. In the meantime, feel free to explore our work.

View our work